During the 2010 Summer Semester, Professors Niklas Myhr and Clas Wihlborg of Chapman University and its George L. Argyros School of Business and Economics are organizing a travel course called “Business in Scandinavia” for 23 MBA candidates. In this course, students will learn about corporate culture and governance in Nordic corporations, leading-edge Scandinavian implementation efforts related to sustainability and clean technology, as well as about economic, political and cultural factors affecting marketing strategies for firms entering the Nordic countries and for firms going abroad from there. During the travel part of the course, the group will visit Denmark, Sweden, and Finland.
About Niklas Myhr
Niklas Myhr, PhD, CSP, known as The Social Media Professor, is an international TEDx and keynote speaker who teaches Social Media, Digital & Global Marketing at Chapman University. Dr. Myhr is Google’s #1 ranked “Social Media Professor” and has served on the Monaco Digital Advisory Council chaired by HSH Prince Albert II of Monaco.
Dr. Myhr is a CSP® (Certified Speaking Professional™), the highest designation of the National Speakers Association. He is also a Certified Virtual Presenter who can make an impact at your event either virtually or in person. As a speaker, Niklas Myhr offers keynote presentations, talks, workshops, and executive education programs at conferences, businesses, public sector organizations, and universities. Dr. Myhr has spoken in Europe, in the United States, and in Asia.
Dr. Myhr holds a PhD from the Darden School of Business at the University of Virginia and has also taught at American University and at Tulane University. Dr. Myhr's expertise on social media & digital marketing has been featured in publications such as BBC, The Wall Street Journal, The Washington Post, Marketplace Morning Report, TIME, InformationWeek, ABC, CBS, NBC, FOX News, USA Today, Huffington Post, San Francisco Chronicle, ESPN, and on national Swedish television.