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Niklas Myhr, Ph.D.

The Social Media Professor | Digital Marketing Strategies

Sweden

Chapman Students Boost Swedish Startup’s Social Media

May 13, 2013 by Niklas Myhr

Recently, I published a blog post Chapman Social Media Aid asking companies if they wanted student teams helping them with their social media efforts. Heeding the call was Swedish startup Oricane, a green technology company offering energy efficient software and big data solutions often reducing cost by 98% and power use by 99%.

Filed Under: Chapman University, Innovation, Scandinavia, Social Media, Sustainability, Sweden Tagged With: Josefine Åhl, Luleå, Oricane, Sweden

“Det Goda Tramset” or “The Good Chatter” upcoming book

March 5, 2013 by Niklas Myhr

“Det Goda Tramset” is a soon to be released book in Swedish by Åsa Stenström and myself. For more info in Swedish, please check out this interview featured on Swedish national television in “Gomorron Sverige” on March 6, 2013.  

Filed Under: Social Media, Sweden

The Man who brought Facebook to “The Node Pole”

January 16, 2012 by Niklas Myhr

Had a very pleasant lunch meeting today in the city of Luleå in the province of Norrbotten in northern Sweden with Matz Engman, CEO of Luleå Business Agency (Luleå Näringsliv) currently busy marketing The Node Pole. Matz has had a multifaceted and intriguing career both as an executive in bigger corporations, as an entrepreneur, and […]

Filed Under: Chapman University, Scandinavia, Social Media, Sweden Tagged With: Facebook, Luleå, Norrbotten

Business in Scandinavia Bootcamp

May 27, 2011 by Niklas Myhr

This has been a very intensive week with the “Business in Scandinavia Bootcamp” in preparation for the travel part our Chapman University MBA travel course starting early June. During 15 class hours here on the Chapman University campus, Clas Wihlborg and I briefed the group of 18 MBA students on topics such as:

Filed Under: Chapman University, Scandinavia, Social Media, Sustainability, Sweden

Business in Scandinavia Travel Course for Chapman University MBAs

April 26, 2010 by Niklas Myhr

Professors Niklas Myhr and Clas Wihlborg of Chapman University and its George L. Argyros School of Business and Economics travel course “Business in Scandinavia” 23 MBA candidates. Corporate culture and governance in Nordic corporations, leading-edge Scandinavian implementation efforts related to sustainability and clean technology, economic, political and cultural factors affecting marketing strategies for firms entering the Nordic countries and for firms going abroad from there.

Filed Under: Chapman University, Scandinavia, Sustainability, Sweden

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Niklas Myhr, PhD, CSP (Certified Speaking Professional)

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Niklas Myhr, Ph.D.

Please email me at niklas [at] thesocialmediaprofessor.com if you have any questions!

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