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Niklas Myhr, Ph.D.

The Social Media Professor | Digital Marketing Strategies

Marketing

Chapman Social Media Aid 2014

February 1, 2014 by Niklas Myhr

  Do you need help with social media? Now it is time again for students in my Internet/Social Media Marketing class to select companies or organizations to help in terms of their Internet and social media presence. The work they do is within the scope of their team projects. While some students typically have ideas […]

Filed Under: Chapman University, Marketing, Social Media

Buffer recommends Hootsuite, “Lethal Generosity” alive and well

October 26, 2013 by Niklas Myhr

@joelgascoigne "Joel Gascoigne"

Buffer and its Founder/CEO Joel Gascoigne today referred disgruntled customers to their main competitor, Hootsuite. This post discusses this display of “lethal generosity.” For those who don’t know, Buffer is a social media productivity tool allowing users to stock up or fill up a buffer of content to share that will then be disseminated over time on various […]

Filed Under: Marketing, Relationship Marketing, Social Business, Social Media Tagged With: Adam Grant, Buffer, Joel Gascoigne, seth godin

My Favorite Marketing Term

February 7, 2013 by Niklas Myhr

There are still executives out there who seem to believe that success can be had by simply meeting customer needs. Well, perhaps that in itself is not that simple as it takes some effort to first identify a target segment and then conduct some market research to better understand the customer needs. Still, that is […]

Filed Under: Marketing Tagged With: #blogg100

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Niklas Myhr, PhD, CSP (Certified Speaking Professional)

Certified Virtual Presenter

TEDx Talk: TEDxUmea

https://www.youtube.com/watch?v=9wyfF8a3FYg

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Niklas Myhr

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Niklas Myhr, Ph.D.

Please email me at niklas [at] thesocialmediaprofessor.com if you have any questions!

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